We complain that “it” is disappearing. We all want more of “it.” When asked to define “it,” we say, “I’ll know `it’ when I see ‘it’.” Organizations want to be known for delivering high levels of “it.” Many understand that “it” will increasingly determine their success. Team members would like to be known for delivering […]Read post »
Found 3 results for 'All'
Tagged with 'Ted Levitt'
Customer service and quality is highly talked about and rarely delivered. Consequently, many companies pay a high “marketing tax” to counteract damaged brand perceptions and bad buzz from poor customer service. Part of the problem is because service/quality is a very slippery concept. It’s exasperatingly difficult to define and a source of great confusion to […]Read post »
Customer service and quality is one of todays most talked about and least understood concepts. Service/quality is a very slippery concept. It’s exasperatingly difficult to define and a source of great confusion to many managers. There’s a wide range of differences in premises, concepts, and even in the meanings of key words. Definitions of “service/quality” […]Read post »